On second thought: outsmarting your mind's hard-wired habits
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Book Cover
Published:
New York : Crown Publishers, c2010., New York : Crown Publishers, [2010].
Format:
Unknown
Edition:
1st ed.
Physical Desc:
289 pages ; 25 cm.
Status:
Description

Reveals the evolutionary science behind how and why the human brain makes snap decisions, explaining how biological programming helps and hinders modern lives and how to avoid common mistakes by understanding the factors that prompt biased choices.

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Language:
English
ISBN:
9780307461636, 0307461637

Notes

Bibliography
Includes bibliographical references and index.
Description
Reveals the evolutionary science behind how and why the human brain makes snap decisions, explaining how biological programming helps and hinders modern lives and how to avoid common mistakes by understanding the factors that prompt biased choices.
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Citations
APA Citation (style guide)

Herbert, W. (2010). On second thought: outsmarting your mind's hard-wired habits. New York, Crown Publishers.

Chicago / Turabian - Author Date Citation (style guide)

Herbert, Wray. 2010. On Second Thought: Outsmarting Your Mind's Hard-wired Habits. New York, Crown Publishers.

Chicago / Turabian - Humanities Citation (style guide)

Herbert, Wray, On Second Thought: Outsmarting Your Mind's Hard-wired Habits. New York, Crown Publishers, 2010.

MLA Citation (style guide)

Herbert, Wray. On Second Thought: Outsmarting Your Mind's Hard-wired Habits. New York, Crown Publishers, 2010.

Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
981005ba-7259-1243-cabc-c12aa09e4e0f
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Record Information

Last Sierra Extract TimeMar 17, 2024 06:38:18 PM
Last File Modification TimeMar 17, 2024 06:38:36 PM
Last Grouped Work Modification TimeMar 28, 2024 01:36:39 AM

MARC Record

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504 |a Includes bibliographical references and index.
5050 |a Part 1: The body in the world. The visceral heuristic: cold shoulders and clean hands -- The visionary heuristic: hills and home runs -- The momentum heuristic: intuitive physics -- The fluency heuristic: the power of penmanship -- The mimicry heuristic: feeling your inner ape -- The mapmaker heuristic: getting away from it all -- Part 2: Numbers in our neurons. The arithmetic heuristic: "for just pennies a day" -- The scarcity heuristic: supply and desire -- The anchor heuristic: why things cost $19.95 -- The calorie heuristic: "will work for food" -- The decoy heuristic: please don't make me choose -- The futuristic heuristic: a wrinkle in time -- Part 3: how the mind makes meaning. The design heuristic: simplicity and purpose -- The foraging heuristic: exploring and exploiting -- The caricature heuristic: engineering prejudice -- The cooties heuristic: contagion and magical thinking -- The naturalist heuristic: back to the garden -- The whodunit heuristic: murder and mortality -- The grim reaper heuristic: loneliness and zealotry -- The default heuristic: not to decide is . . .
520 |a Reveals the evolutionary science behind how and why the human brain makes snap decisions, explaining how biological programming helps and hinders modern lives and how to avoid common mistakes by understanding the factors that prompt biased choices.
650 0|a Thought and thinking.
85642|z Contributor biographical information|u http://www.loc.gov/catdir/enhancements/fy1112/2010003073-b.html
85642|z Publisher description|u http://www.loc.gov/catdir/enhancements/fy1112/2010003073-d.html
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