The tanning of America: how hip-hop created a culture that rewrote the rules of the new economy

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Publisher:
Blackstone Audio, Inc. ,
Pub. Date:
2014.
Edition:
Unabridged.
Language:
English
Description
Stoute has helped identify and activate a new generation of consumers. He traces how the 'tanning' phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same 'mental complexion', one based on shared experiences and values rather than the increasingly irrelevant demographic boxes. Stoute presents an insider's view of how the transcendent power of popular culture is helping reinvigorate and revitalize the American dream.
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Grouping Information

Grouped Work ID 7ae10d96-92b2-edae-2e6d-babce431d85d
Grouping Title tanning of america how hip hop created a culture that rewrote the rules of the new economy
Grouping Author stoute steve
Grouping Category book
Last Grouping Update 2019-07-12 20:02:01PM
Last Indexed 2019-08-20 04:18:03AM

Solr Details

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accelerated_reader_point_value 0
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auth_author2 Rivas, Mim Eichler,
Washington, Kerry, 1977-
author Stoute, Steve, 1970-
author2-role Rivas, Mim Eichler,author.
Washington, Kerry,1977-narrator.
hoopla digital.
author_display Stoute, Steve
detailed_location_boulder Online Hoopla Collection
display_description Stoute has helped identify and activate a new generation of consumers. He traces how the 'tanning' phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same 'mental complexion', one based on shared experiences and values rather than the increasingly irrelevant demographic boxes. Stoute presents an insider's view of how the transcendent power of popular culture is helping reinvigorate and revitalize the American dream.
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eBook
id 7ae10d96-92b2-edae-2e6d-babce431d85d
isbn 9781482997484
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publishDate 2014
record_details
Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical Description
hoopla:MWT11081599 eAudiobook Audio Books Unabridged. English Blackstone Audio, Inc. , 2014. 1 online resource (1 audio file (11hr., 59 min.)) : digital.
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subject_facet Consumers -- United States
Hip-hop -- Economic aspects
Hip-hop -- Social aspects
Hip-hop -- United States
Marketing -- United States
Rap (Music)
title_display The tanning of America : how hip-hop created a culture that rewrote the rules of the new economy
title_full The tanning of America : how hip-hop created a culture that rewrote the rules of the new economy [electronic resource] Stoute, Steve, 1970-
title_short The tanning of America :
title_sub how hip-hop created a culture that rewrote the rules of the new economy
topic_facet Consumers
Economic aspects
Hip-hop
Marketing
Rap (Music)
Social aspects